PTC: Great Place to Work™
My Role:
Video Producer
The Ask:
Create branded graphics for an employee toolkit to celebrate PTC’s Great Place to Work™ certification in 16 countries for 2022. Great Place to Work™ recognizes employers who create an outstanding employee experience. According to their website, certification is gained after completing a two-step process that includes surveying a company's employees and completing a short questionnaire about their workforce.
How it Started:
I reviewed existing brand guidelines
I sourced video from PTC’s libraries and stock video
The Concept:
Great people make up great organizations. This campaign is centered around PTC’s employees and is geared towards recruitment and retention.